Solutions

Technology designed to create business value.

Ledbetter organizes its work into four solution families. Each one exists because a specific kind of economic value is being lost or left unclaimed — in the customer relationship, in the revenue already present in the customer base, in the time the operation spends on work that should not require a person, or in customer data that is stored but never interpreted.

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The families are distinct. The objective is not.

Retention, revenue, productivity and intelligence are four routes to the same commercial result: more economic value created from the customer relationships and operating capacity a business already has.

Family 01

Customer Retention

Technology that strengthens the customer relationship after the sale — engagement platforms, portals, lifecycle automation and the retention workflows that keep a company present between transactions.

Keep more of the customers you've already earned.

Explore Customer Retention

Business problem

Customer churn that is visible only after the customer is already gone
A customer experience that is disconnected across systems and touchpoints
Inconsistent follow-up that depends on who happens to remember
Limited visibility into customer status, history and health

Representative deliverables

Customer Lifecycle Assessment
Customer Journey Mapping
Customer Retention Strategy
Customer Engagement Platforms
Customer Portals

Designed to moveHigher customer retentionGreater repeat businessIncreased customer engagementLonger customer relationshipsGreater customer lifetime value

Family 02

Revenue Technology

Systems that use customer data to find and act on the revenue already present in the customer base — repeat purchase, reactivation, cross-sell, upsell, renewal and expansion.

Create more value from every customer relationship.

Explore Revenue Technology

Business problem

Revenue opportunities that exist in the data but are never acted on
Reactivation that depends on periodic manual campaigns
Cross-sell and upsell motions that are informal and unrepeatable
Renewals managed in spreadsheets rather than systems

Representative deliverables

Revenue Opportunity Assessment
Customer Lifecycle Architecture
CRM Optimization
Revenue Workflows
Cross-Sell Automation

Designed to moveMore repeat revenueHigher revenue per customerMore customers reactivatedImproved conversion on existing relationshipsA measurable view of customer lifetime value

Family 03

Automation & Productivity

Integration and automation that removes repetitive manual work from the operation, so employee time moves to the activities that create business value.

Less friction. More productive work. Greater capacity for growth.

Explore Automation

Business problem

The same data keyed into two or three systems by hand
Processes that stall while they wait on a person to move them
Reporting assembled manually every week or month
Systems that do not talk to one another, so no view is complete

Representative deliverables

Workflow Assessments
Process Mapping
Systems Integration
API Integration
Workflow Automation

Designed to moveReduced manual workFaster process completionBetter information flow between systemsImproved employee productivityGreater operating capacityMore scalable operations

Family 04

AI & Customer Intelligence

Applied intelligence with a defined job: understand customer behavior, surface churn risk and revenue opportunity, and put the answer where the decision is actually made.

Turn customer data into actionable intelligence.

Explore Customer Intelligence

Business problem

Customer data that is stored but never interpreted
Churn identified only in hindsight
Segmentation too coarse to change how anyone acts
Knowledge scattered across documents no one can search

Representative deliverables

Customer Segmentation
Customer Behavior Analysis
Churn Indicators
Customer Lifetime Value Analysis
Operational Analytics

Designed to moveEarlier visibility into customer riskSharper segmentation and targetingFaster access to the information a decision requiresBetter-informed operating decisionsAnalytical work that no longer has to be assembled by hand

Across every family

What an engagement actually produces.

Hover or tap a group to see the full list.

Group 01

Strategy

The assessment and architecture work that establishes what should be built, in what order, and against which metrics.

Customer Retention Strategy
Customer Lifecycle Mapping
Technology & Systems Assessment
Revenue Opportunity Analysis

Technology Roadmap
Implementation Planning
Business Requirements
Customer Journey Architecture

Group 02

Platforms

The systems themselves — developed, configured and integrated into the client's operating environment.

Customer Engagement Platforms
Customer Portals
CRM Architecture & Configuration
Custom Business Applications

Internal Operating Platforms
Management Dashboards
Customer Lifecycle Systems
Data Platforms

Group 03

Automation

The connective work — the workflows and integrations that make the systems act without being pushed.

Customer Lifecycle Automation
Customer Reactivation Workflows
Cross-Sell & Upsell Workflows
Customer Communication Automation

Systems Integration
API Integration
Internal Process Automation
Reporting Automation

Group 04

Intelligence

The analytical layer — what the customer data says, delivered where the decision is actually made.

Customer Segmentation
Customer Behavior Analysis
Churn Indicators
Customer Lifetime Value Analysis

Operational Analytics
AI-Assisted Decision Systems
Executive Reporting
Revenue Opportunity Analysis
Predictive Analytics

Not sure which family the problem belongs to?

Most engagements begin with an assessment precisely because the symptom and the cause are rarely in the same place.

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